Proprly Pty Ltd ("Proprly", "we", "us", or "our") is committed to protecting your privacy and handling your personal and project data with transparency and care. This Privacy Policy explains how we collect, use, disclose, store, and protect personal and project-related information on our platform, which enables contract automation, inspection and test plans, and lifecycle property management services.
This Privacy Policy applies to all users of the Proprly platform, including developers, certifiers, inspectors, lawyers, conveyancers, strata managers, owners corporations, and buyers ("Users").
We comply with applicable privacy laws including:
This section outlines the breadth of data collected, including structured building, inspection, and defect data critical for powering Proprly's intelligent services. This is especially important given our use of historical and real-time data to train our platform to provide more value-add to each user.
To achieve this we collect both Personal Information and Project-Related Information, including but not limited to:
Personal Information:
Project & Property Data:
We collect personal and project data to deliver core functionality, recommendations, and provide real-time insights. We are committed to privacy by design, protecting your data, ensuring that only relevant and approved parties, which you control, have access to this information.
We use data to:
Proprly takes steps to assure users, especially government and institutional users, that their data remains within the appropriate jurisdiction. This is critical in regions with strict sovereignty requirements, providing comfort that proprly is a credible and trusted digital infrastructure and technology service provider.
This section details the technical and administrative safeguards protecting user and project data. These protections also apply to the training, deployment, and use of AI-based services, ensuring AI outputs are secure, explainable, and auditable. At the least, we implement the following security controls:
Personal data is not sold and is only shared under strict conditions. This aligns with ethical data protection and sharing principles around minimisation, transparency, and accountability, especially when training or delivering data-driven insights.
We may share data with:
This section details how Proprly anonymises and aggregates data to generate market intelligence, product development insights, and AI training inputs. This safeguards individual privacy while supporting scalable monetisation of the Proprly Intelligence™ and Logbook™ services.
Proprly may use aggregated, anonymised, and de-identified data to:
We do not monetise individual users’ personal information without explicit consent.
If you'd like to opt out of your data contributing to anonymised analytics, please contact us at: privacy@proprly.tech
Users have full control over their data, ensuring that even in the context of AI, individuals can opt out, access, correct, or request delete their data.
Under our terms you have rights under applicable data protection laws within your region to:
Requests can be made via: privacy@proprly.tech
Proprly retains only what is needed to deliver core services and ensure continuity across project stages, while minimising unnecessary data storage and overexposure.
We retain data only as long as necessary to:
After this period, data is securely deleted or anonymised.
Cookies and tracking is used to enhance usability and performance. This tracking is also used to understand user behaviour and fine-tune recommendations while respecting consent and privacy preferences.
We use cookies and analytics tools to:
You can manage cookie settings through your browser.
Proprly has the right to update its practices and terms in this policy in response to legal, technical, or AI-related shifts (e.g., regulation, model updates, or privacy frameworks). This section supports agile governance while keeping users informed of meaningful changes.
Proprly provides a direct line to our privacy team, ensuring accountability and transparency, this is a cornerstone of trust. All correspondence with regards to privacy should be addressed to:
Proprly Pty Ltd
ABN: 34 651 476 087
Email: privacy@proprly.tech
